The tools that run a
profitable practice.
Three frameworks used inside The $1M Optometry Business Accelerator. Built for independent Australian practice owners who want stronger profit, a clearer picture of what their business is worth, and a practice that works without them in every room.
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Three tools. Real results.
These aren’t templates downloaded from a generic business blog. They are the exact frameworks used inside real Australian optometry practices to build clarity, increase profit and create a business worth owning.
Run Your Practice Like a CEO
Most practice owners are their own worst bottleneck. This framework maps the decisions only a CEO makes versus the ones that should never reach your desk, and gives you a practical system for shifting from the person doing everything to the person leading everything.
A clear owner vs operator decision map + a weekly CEO rhythm you can install this week.
What Your Practice Is Really Worth
Most owners have no idea what a buyer would actually pay for their practice today. This tool walks you through the real valuation drivers, the four exit pathways available to independent optometry owners, and the specific levers that move the number up before you are ready to sell.
A working valuation estimate for your practice + the 3 highest leverage moves to increase it.
What Every Patient Is Actually Worth
Revenue tells you what came in. This tool tells you what each patient relationship is genuinely worth over their lifetime in your practice, and how a small shift in retention, recall and spend per visit creates a disproportionate impact on your bottom line.
Your real patient lifetime value number + a recall and retention action plan.
More tools added regularly. Access them all when you register below.
Built specifically for independent Australian optometry practice owners.
A great fit if you…
- ✓Own 1 to 3 independent optometry practices
- ✓Want a clearer picture of your numbers and your practice value
- ✓Are profitable enough to survive, but not free enough to enjoy it
- ✓Are willing to look honestly at how your practice actually runs
- ✓Want practical frameworks, not generic business advice
Not the right fit if…
- ✕You own a corporate or franchise practice
- ✕You want a shortcut without doing the real work
- ✕You are pre revenue or haven’t opened yet
- ✕You want tactics without changing how you operate
Built from real ownership. Not theory.
“I spent 17 years inside the exact journey you are on. Every tool here came from building real practices, not reading about them.”
Michael Stefanescu opened his first optometry practice during the GFC with less than $25,000 and no formal business training. Over 17 years he built, scaled and sold three practices across western Sydney, winning the Maki Shiobara Scholarship along the way and exiting his final practice in 2025 on his own terms.
The tools you are about to access are the real frameworks, the same ones used inside the $1M Optometry Business Accelerator, now available to any qualified independent owner.
- 01Built specifically for optometry, not generic SMB coaching.
- 02Grounded in 17 years of real ownership, growth and exit experience.
- 03Used inside the $1M Accelerator with real Australian practices.
- 04Free access, no catch. If you want to go deeper, the Sprint is the next step.
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Want to go further? The 5 Day Freedom Sprint is the next step, a free diagnostic built for qualified owners who are ready to look honestly at their numbers.